In an increasingly fast moving world, you would be forgiven for not taking a moment to think, just for one second, where and how the thing your drinking or eating came to the grace of your lips.
We all want to know how the cocoa or chocolate product we enjoy links back to the farming communities where it grows.
We expect this story to be one of positive environmental stewardship and support for farmer livelihoods and rightly so.
However, the cocoa supply chain is long and highly complex which makes traceability a challenge no matter how direct ones relationship is.
When faced with a lack
of basic infrastructure or internet connectivity, it becomes very
difficult to gather the reliable and consistent data required
to measure and assess whether social and environmental
programmes are having the desired impact.
We have been working with an importer for the past 4 years who have developed an end-to-end traceability system which makes this possible.
It tracks the cocoa at every link in our direct supply chain, with the journey information recorded and uploaded into a centralised system. With the rich data that this provides, we can better provide accurate sustainability claims.
And traceability does not stop at the cocoa bean level. To give our customers – and ultimately the consumer (you guys) – the assurance of knowing exactly where the cocoa in our chocolate blends has come from, we fully support this technology to produce high quality, segregated cocoa ingredients.
Our single origin cocoa from Ghana and Côte d’Ivoire can be crafted from 100% traceable cocoa beans at the processing facilities. Through the digital sustainability platform, we can access insights on the environmental and social impact of these ingredients from data on carbon footprinting to information on specific community initiatives.